Sample Comparison Pack

Compare locations like an investment memo, not a spreadsheet.

This preview shows the shape of the paid comparison pack: structured comparison, side-by-side evidence, watch-outs, and a full Site Intelligence memo for each candidate.

Executive direction

A

recommended

Stronger residential demand, better errand-stack fit, and weaker immediate competitors - subject to rent and access diligence.

Site A - Downtown Corner Unit

944 Johnson St, Victoria, BC

82

score

Stronger shortlist candidate based on public signals

Why it scores

  • Strong residential growth within immediate walking radius
  • High errand-stack fit from gyms, banks, and laundry anchors
  • Weak incumbent convenience competition nearby

Diligence flags

  • Lease economics still need rent-to-sales validation
  • Parking and delivery access require site visit confirmation

Site B - Office Corridor Inline Unit

Douglas & Fort, Victoria, BC

68

score

Viable, with weaker durability signals

Why it scores

  • Useful daytime office traffic and transit exposure
  • Nearby food-service ecosystem supports convenience demand
  • Good visibility, but less residential evening demand

Diligence flags

  • More specialty retail overlap and thinner late-day demand
  • Needs sharper concept differentiation to avoid commodity competition

Executive comparison matrix

Residential demand

Site A

Site A benefits from visible new-unit pipeline and stronger all-day demand.

Competitor vulnerability

Site A

Immediate chain competition appears weaker around Site A.

Office/daypart traffic

Site B

Site B has stronger weekday office exposure.

Execution risk

Site A

Site A has fewer concept-positioning constraints, pending lease economics.

Full memo per site

Each candidate gets its own Site Intelligence memo, not just a row in a table.

Risk register

The pack separates data-backed findings from lease, access, and operating assumptions you must verify offline.

Recommended next action

Use the memo to challenge broker claims, plan site visits, and avoid committing to the weaker option.

Want this for your actual shortlist?

Compare two locations for $89 or three for $129. You get the executive comparison plus the underlying Site Intelligence memo for every candidate.